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BWB Editorial
Feb 83 min read
Chinese Gold Jewelry Market: Understanding Consumer Motivations and Trends in 2025
Social Status: The Leading Driver of Chinese Gold Jewelry Purchases Understanding what drives Chinese consumers to purchase gold jewelry...
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Frank Ye
Jan 273 min read
CHINA IN BRIEF (Jan 27, 2025): The CHINESE NEW YEAR Edition, Chinese Consumer News
Discover the latest Chinese New Year trends in consumer behavior. Explore how young consumers are reshaping Chinese New Year shopping.
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Frank Ye
Jan 156 min read
Rednote vs TikTok: A Complete 2025 Comparison Guide to China's Top Social Platforms
Ultimate comparison of Rednote vs TikTok in 2025. Discover why Rednote is the go-to for lifestyle content and how it rivals TikTok.
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Frank Ye
Jan 153 min read
Rednote Verification Code Not Working? Here's Your Complete 2025 Troubleshooting Guide
Discover effective solutions in our 2025 troubleshooting guide for Rednote verification.
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Frank Ye
Jan 154 min read
(Updated 01/14/25) Master Rednote: Your Ultimate Guide to Creating a Powerful Presence on China's Hottest Social Platform
From setup to success: Everything you need to know about launching your verified Professional Account on Rednote (Little Red Book)
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Yiqing Xu
Aug 24, 20246 min read
Building a Successful Xiaohongshu (Little Red Book) Account Matrix Strategy in 2024
Master the art of Account Matrix on Xiaohongshu. Explore how to build a network of interconnected accounts for greater brand impact.
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Yiqing Xu
Aug 17, 20246 min read
WeChat Marketing: Cracking the Official Account Algorithm for Increased Visibility
Unveil the secrets of WeChat's Official Account algorithm and boost your brand's visibility in China.
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Frank Ye
Aug 6, 20247 min read
How to Properly Set Up Your Brand's Professional Accounts on Little Red Book Social Media in 2024
Unlock the full potential of Little Red Book by setting up a Professional Account properly.
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Frank Ye
Jul 23, 20246 min read
Advertising on Xiaohongshu: A Complete Guide of the Juguang Platform in 2024
Advertise on Xiaohongshu and amplify your brand's presence with Juguang, the platform's advertising and analytical tool.
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Frank Ye
Jul 22, 20245 min read
Top WeChat Ad Formats to Maximize Your Reach in China
WeChat, the popular Chinese social media platform, has become a powerful marketing tool for businesses. With over 1.2 billion monthly...
440
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Frank Ye
Jul 20, 20244 min read
Guide: How to Create and Verify Official WeChat Account as A Non-Chinese Business in 2024?
Follow our step-by-step guide to easily verify and renew your professional account on Xiaohongshu and enhance your brand's visibility today!
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Frank Ye
May 26, 20243 min read
Xiaohongshu Campaign Guide 2024: How to Plan and Execute for Maximum ROI
TLDR: Leverage the KFS+C Model for successful Xiaohongshu marketing. Follow the 8-step campaign plan and prioritize engaging content like...
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BWB Editorial
Dec 22, 20231 min read
Xiaohongshu (Little Red Book): What Is It? Why You Should Know About It?
Little Red Book, an Instagram-like Chinese social app, is winning the social media competition in China thanks to its powerful search...
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