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Frank Ye
Feb 102 min read
CHINA IN BRIEF (Feb 10, 2025): The OVERSEAS HOUSING Edition, Chinese Consumer News
Explore the latest trends in overseas housing for Chinese consumers. Discover how Chinese consumers are reshaping global real estate.
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Frank Ye
Jan 273 min read
CHINA IN BRIEF (Jan 27, 2025): The CHINESE NEW YEAR Edition, Chinese Consumer News
Discover the latest Chinese New Year trends in consumer behavior. Explore how young consumers are reshaping Chinese New Year shopping.
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Frank Ye
Dec 19, 20244 min read
CHINA IN DEPTH: The 10 New Rules of Chinese Consumer Culture in 2024
The Top 10 Trends of Chinese Consumer Culture in 2024
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Frank Ye
Dec 16, 20243 min read
CHINA IN BRIEF (DEC 15, 2024): The Food & Beverage Edition, Chinese Consumer News
Peet's Coffee and Aldi in China go budget, as Chinese bubble tea brand Chagee eyeing overseas expansion.
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Frank Ye
Dec 12, 20244 min read
CHINA IN DEPTH: Podcast Marketing in China, It’s Not Talked About Enough
Found these China market insights valuable? Share this article with your colleagues and subscribe to BWB's newsletter PEOPLE'S PARK to...
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Frank Ye
Dec 9, 20243 min read
CHINA IN BRIEF (DEC 9, 2024): Chinese Consumers News
From Mall Tennis to Urban Skiing: How China's Middle Class is Reimagining Outdoor Recreation
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Frank Ye
Nov 22, 20243 min read
CHINA IN DEPTH - Weee!: From WeChat Groups to $4B Success
An Intel chip designer ordered some delicious fish from a WeChat Group, and then he changed the Asian grocery market in the US.
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Frank Ye
Nov 22, 20243 min read
CHINA IN BRIEF - DEC 2, 2024
From Mall Tennis to Urban Skiing: How China's Middle Class is Reimagining Outdoor Recreation
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Frank Ye
Nov 22, 20243 min read
The Chinese Middle Class's Pursuit of Lightweight Outdoor
From Mall Tennis to Urban Skiing: How China's Middle Class is Reimagining Outdoor Recreation
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