Founded in 2004, Facebook has emerged as a transformative force in social media, connecting over 2.8 billion users worldwide. Beyond its...

Instagram, launched in 2010, has become a social media giant, boasting over a billion users globally. This photo and video-sharing...

Douyin is TikTok’s slightly older twin sister, just the Chinese version. On this vibrant and exciting platform, 675m users engage with...

WeChat has been called a Swiss Army knife app. Even Elon Musk is an admirer. From instant messaging to video calls, from mobile banking...

“Piping hot” is an understatement of how popular Little Red Book, or Xiaohongshu, is in China. It’s the ultimate shopping guide for...

Little Red Book, an Instagram-like Chinese social app, is winning the social media competition in China thanks to its powerful search...

Little Red Book, an Instagram-like Chinese social app, is winning the social media competition in China thanks to its powerful search...

Navigating the Chinese market isn’t a walk in the park. Particularly for B2B brands, it can be a tricky task, a lot trickier than...